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Austin's Tecovas Boot Company Challenges Industry Norms - The Austinot

Austin's Tecovas Boot Company Challenges Industry Norms - The Austinot

Most startup companies are obsessed with scaling, and design their business model around how to grow big and be as profitable as possible. Austin-based cowboy boot company, Tecovas, has no intention of stagnating. But instead of complying with industry norms, founder Paul Hedrick is pouring his energy into customer-centric values and high ...

austinot.comOct 19, 2016

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