Welcome to Web Tools Google Web Tools provides resources to help you improve your site's structure, the way it's displayed in Google search, and the quality of its user experience. Web …

Google tries to show customers the kind of nearby business they’d like to visit. You can use your Business Profile to improve your business’s local ranking. Learn more about how Google …

How does Google Ads calculate optimization score? Optimization score is calculated in real-time, based on the statistics, settings, and the status of your account and campaigns, the relevant …

Choose keywords that reach qualified buyers Taking a closer look at your keyword list can help you reach the best sales prospects, reduce your costs, and increase your return on …

AI Max is a comprehensive suite of targeting and creative features. Two main features, search term matching and asset optimization, leverage Google AI to optimize your ads in real time …

How do I improve my site for Google? What are some effective strategies or best practices I can implement to optimize my website's performance and increase its visibility on Google search …

Use data to optimize your Search campaigns After your campaign starts showing ads, you can easily monitor your results using either the Overview or Campaigns page. Key performance …

Find new keywords with the Keyword Planner When building a Search Network campaign, get keyword ideas and estimate traffic for those keywords with the Keyword Planner. This tool will …

Create effective Search ads Official guide to optimizing ads and messaging on Google Search Top 3 tips: Implement at least one responsive search ad with 'Good' or 'Excellent' Ad Strength …

How does Google calculate optimization score? Optimization score is calculated in real-time, based on the statistics, settings, and the status of your account and campaigns, the relevant …