A new, unlikely term has been added to the lexicon of stealth Hollywood marketing stunts - a pesky asterisk. On Monday, after weeks plotting and planning, Disneys vast marketing machine at last answered the question of why Marvel Studios' early summer tentpole is titled Thunderbolts* instead of just Thunderbolts.

It's official – Marvel Comics ' upcoming New Thunderbolts* series has been retitled New Avengers after Marvel Studios changed the Thunderbolts* film title to reveal the meaning of its mysterious asterisk.

Marvel Studios has officially retitled Thunderbolts* as The New Avengers. The studio made the announcement on social media Monday with a change to the title on the film’s poster.