It is 6 a.m., and the Old City of Hyderabad is slowly stirring to life. The workers are sweeping the streets, scooters ...

Using form, colour, typography, and art direction, designers create entire worlds around fragrance – translating scent into ...

Its creativity is bounded by its training data, meaning it cannot generate something truly original or disruptive without human input. Take, for instance, the design of an emotionally resonant ...

Despite disruption in the tech space, with mobile-first design and social media becoming increasingly important for brands, print ads still held their own in the 2010s – from deliberate ad fails with ...

Later, as cars became more accessible, print ads began to appeal to emotions, associating them with freedom and adventure, ...

The Coca-Cola-owned beverage aims to separate itself from a crowded category with a bold new look and ads that ask consumers ...

Do anything while you snack, and you risk making a mess. Chris Bellinger of PepsiCo Foods US and Eamonn Dixon of Goodby ...

No list of iconic typefaces would be complete without a nod to the classic typewriter, and Courier, created in 1955 by Howard ...

There’s a whole science to the art of creating a strong brand impact at the best of times. In a world that’s challenged by ...

What’s got four towns, two villages and 84,000 people? The Isle of Man, of course. The 221-sq-mile self-governing British ...

Whether through signage, packaging, advertising, graphics or websites ... co-founder and creative director of typography-focused branding agency Studio DRAMA. “It communicates personality ...