Thierry Billot (TB): I think that in a recession the brands that do well, particularly in the premium and super premium categories, are the ones that have the substance to back up their high prices.

Thierry Billot, 53, graduated from ESCP, joined Pernod Ricard in December 1982 as Internal Auditor. He became Finance and Administration Director of Pernod in January 1985 before being appointed ...

The company is piloting the mobile scheme in several markets in Europe and Asia. A wider rollout is possible next year. Thierry Billot, managing director of brands at the Jameson and Absolut Vodka ...

McQuaid, who will take up the role from 1 September, will report to Thierry Billot, managing director, brands, during the transition period and will work with him on the project of merging the ...