Starbucks will phase out the Princi line of pastries and baked goods from the menus of its eight Roastery and Reserve ...

Starbucks removes branding of the Howard Schultz-approved Italian bakery company from eight Starbucks Reserve restaurants in ...

Starbucks is removing the Princi brand of Italian baked goods from many of its higher-end cafes, stepping back from an ...

An image of a chain link. It symobilizes a website link url. Copy Link The new Starbucks CEO, Brian Niccol, wants you to stop by your local Starbucks store — then, maybe, kick back, hang around ...

In 2008, Starbucks investors were pressing CEO Howard Schultz to cut costs at the coffee chain. Schultz said in a 2010 interview that one investor had a novel idea for saving money: Why not end ...

Yesterday, new Starbucks CEO Brian Niccol published an open letter to employees, customers, and stakeholders. He lamented the company’s current position, and outlined his plans to turn around.

Starbucks has been on the decline, with shrinking sales as it moved from a traditional sit-down coffee shop into one where people place orders on their phones and grab a drink from the counter ...

Starbucks’ new chairman and CEO says he plans to focus on improving service and reestablishing the struggling coffee giant's stores as gathering places Starbucks’ new chairman and CEO said ...

Brian Niccol this week took over as Starbucks' new chief executive officer after holding the same role at Chipotle Mexican Grill. In an open letter to employees and customers, Niccol said the ...

Brian Niccol prepped for his new gig as chief executive of Starbucks by visiting some of the coffee chain's more than 17,000 U.S. stores, finding a "shared sense that we have drifted from our core." ...