Nearly 50% of Gen Z plan on purchasing goods through a social media platform this year, according to a report from Sprout ...

Influencer marketing in 2025 will be defined by strategies that prioritize authenticity, relevant content, and connections ...

TikTok's "What's Next" report reveals key trends shaping social media marketing in 2025. TikTok has published its annual ...

but behind both affiliate marketing and email, the analysis found. However, both social media and display advertising were found to significantly influence the middle of the path to purchase—defined ...

One expert told Newsweek that the prediction "really speaks to the growing importance of authenticity and connection." ...

We explore the top social media trends for 2025 based on reports from Hootsuite, GoDaddy, and the Artlist Trend Report ...

LTK's Creator Marketing Trends Report highlights the growing influence of creators in shaping consumers habits and the ...

YouTube and TikTok lead the pack on earning potential for creators on social media platforms. Annual salaries also offer ...

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He has helped build marketing strategies for New York City icons, including the Chrysler and MetLife Buildings.see full bio If you’re struggling to market your business on social media ...