LTK's Creator Marketing Trends Report highlights the growing influence of creators in shaping consumers habits and the ...

This is the eleventh edition of the prestigious annual awards that embrace the entire travel journey, spanning categories from best use of video to top-performing social media campaigns and influencer ...

Warc's annual media report predicts a landscape defined by unprecedented advertising growth and algorithmic innovation.

Commerce is increasingly everywhere. Retail media is expanding, reaching $154.8bn in advertising spend globally in 2024 with ...

To guard against the erosion of trust, report warns that authenticity will become more than just a marketing buzzword.

The U.S. TikTok ban went into effect on the evening of January 18; here's how it could affect the music industry for better or worse.

There have been growing concerns over misleading sponsored posts and increasing popularity of influencer marketing on ...

Businesses should never put all their eggs into one basket or build a company on a platform they do not own, Shanks said, ...

Millions of small businesses that have used TikTok to bring in billions in revenue are facing uncertainty after the Supreme ...

Blue collar workers like electricians, welders, masons, and plumbers, are becoming influencers by sharing their daily work on ...

Nearly 50% of Gen Z plan on purchasing goods through a social media platform this year, according to a report from Sprout ...