One of the most famous creations from Lewis, who goes by Bad_B0y in the Roblox community, is the Banana Bro: a chill, ...

Given the size and scale of Roblox, it’s easy to understand that there are things that gamers “won’t think about” when they’re playing either one of the dev team’s titles or one made by an in-game ...

You might think that video games are above “celebrity endorsements,” but that couldn’t be further from the truth. In fact, across all three major console publishers, you’ll find numerous commercials, ...

Purchasing in-game items is nothing new to Roblox, but now users can shop for actual physical merch and receive an avatar item on top of it. Eligible creators can bundle digital items with physical ...