That's what I realized a long time ago." When it comes to Banner's individual brand strategy, he said he operates "on the ...

As Snapchat continues to invest in creator tools and monetization strategies, I anticipate more brands embracing it as a key ...

From in-housing to automation, its WAVES push forces marketers and creative shops to rethink their value in an AI-first ...

ATLANTA, April 15, 2025 /PRNewswire/ -- Popmenu, a leading provider of restaurant technology and Oracle partner, today announced that its digital marketing and online ordering solutions are ...

Last year, Salesforce introduced a version of its Marketing Cloud for SMBs, bringing its enterprise product close to HubSpot’s sweet spot. “We’re making a concerted effort to make sure larger ...

L’Oréal is the latest beauty brand to invest in AI-generated marketing, joining the likes of Estée Lauder Companies and Unilever. The platform, part of L’Oréal’s internal Creaitech lab, leverages ...

While largely focused on the technical side of the Google Cloud offering, several developments speak to how brands and agencies can use AI to power marketing and customer experience applications.