A beauty writer gives her honest review of the Benefit Cosmetics BADgal Bounce Mascara. Here, you'll find everything you need ...

The LVMH Moët Hennessy Louis Vuitton-owned makeup and skin care brand is debuting another mascara, this one focused on volume ...

Benefit Cosmetics has rolled out a new addition to the company's hit line of BadGal mascaras with the introduction of BadGal ...

One budget conscious shopper shared, “I’ve always been a Better Than Sex mascara girl. However, these days I’m having to cut back on a lot due to finances. This mascara gives me the same dark, full ...

Benefit just dropped the Bad Gal Bounce Mascara, and we tried it. See one editor's before and after photos and read her full ...

GEKA, a global pioneer of precision beauty application solutions and part of medmix, will premiere a new collection of ...

No matter which mascara you choose, here’s a tip from makeup artist Lauren Aiello on the best technique for enhancing your lashes’ thickness and giving them an extra lift: “After applying a ...

Or maybe waterproof mascara and eyeliner are your primary targets, and a different formulation is in order. Even if you’re a makeup minimalist, you’ll still want something that’s both ...

Sadly, I was not blessed in the lashes department—mine are short, sparse, and blonde. I wish I was the kind of girl who could ...

The Italian Bob, high-definition eyes, press on nails. 2025 is shaping up to be a buzzy year in beauty. All-star experts ...