“In the coming months, you’ll see us begin to optimize our menu offerings, resulting in roughly 30% reduction in both ...

CEO Brian Niccol said that there will be a “roughly 30% reduction in both beverages and food,” without saying specifically ...

Starbucks is reducing its menu by one-third under CEO Brian Niccol, the latest of several changes the chain is making to ...

The great Starbucks vibe switch appears to be in full swing as the coffee chain plans to eliminate a “significant number” of drinks and food items from their menu. Citing an “overly complex” menu, CEO ...

(CNN) - Customers heading to Starbucks can expect to see a scaled-down menu soon. The coffee giant is cutting about 30% of ...

HOUSTON — Coffee giant Starbucks announced this week it will eliminate close to 30 percent of its beverages and food. The company’s CEO says the move will simplify Starbucks’ menu and improve the ...

Starbucks has always remained a historical favorite among various age groups, particularly the millennials and Gen Z.

Starbucks is set to eliminate a significant number of drinks and food options in the coming months as part of the company's plan to simplify its offerings, reduce wait times and improve its customer ...

(CNN) - Customers heading to Starbucks can expect to see a scaled-down menu soon. The coffee giant is cutting ... gotten rid of its lineup of olive oil drinks and iced energy beverages.