Looking ahead, the future of marketing is undeniably data-driven and consumer-centric. Personalisation, marketing automation, and predictive analytics will take centre stage. Customer Data Platforms ...

Foot Locker’s loyalty program had low customer penetration. Today, 50% of the company's sales are from loyalty program ...

Discover how the latest digital marketing trends like AI-driven personalization, social commerce etc are driving dropshipping ...

Building a strong brand doesn’t mean you have to rely solely on established retailers. If you want more control over your ...

If you’re in real estate, you’re well aware that today’s buyer is online first and in-person second. From a Pune apartment to ...

UKG, a leading provider of HR, payroll, and workforce management solutions, today announced that Unite Digital, LLC, a rapidly expanding, women-led leader in the digital marketing and solutions sector ...

Customer communications platform Sinch helps boost engagement and conversions at Courir across multiple social media and ...

When we look at customer journey mapping it is important we take into account the digital steps in our clients' journies. So ...