The index identifies not only leaders in brand loyalty across a variety of categories, but it also reveals how that ...

Understanding consumer behavior is the cornerstone of any successful business strategy. In Nigeria, a country of over 200 million people with a median age of just 18, consumer spending is driven by a ...

Many reports have shown that Americans are pessimistic about the economy — and their place in it — despite indicators that ...

Whether you’re running a business-to-consumer business, or simply looking to understand the psychology behind consumer ...

Enhanced capabilities aim to deliver greater insights into consumer behavior and to empower brands and retailers with faster, ...

A recent study reveals that 70 percent of consumers feel emotionally manipulated by AI, sparking debate on ethical ...

Marketers today increasingly rely on online platforms like mobile apps, social media, and direct email to deliver promotional ...

The National Bicycle Dealers Association (NBDA) is excited to announce the release of its highly anticipated 2024 Consumer Research Report, a detailed resource offering unparalleled insights into ...

this economic indicator can serve as a barometer for future consumer behavior – particularly spending and saving patterns – which, in turn, influence broader economic trends. For instance ...

Food and You 2 ACSS Wider Consumer Interests Working Group COVID-19 Consumer Research 2022 to 2023 Consumer Insights ... robust evidence on consumers’ attitudes, knowledge and behaviour in areas of ...

We have identified an error during our quality audit process. In Section 7: Glossary, where the annual RPI inflation rate was stated as "3.4% in December 2024", it ...

His most recent research focuses on the economics of digital platforms, the evolution of retail, and the impact of CEO activism on business. Michelangelo Rossi is an assistant professor at ...