Enhanced capabilities aim to deliver greater insights into consumer behavior and to empower brands and retailers with faster, ...

A Nine-Year Longitudinal Study of the Impact of Passive and Active Social Media Use on Loneliness" investigated how ...

Toluna, a global leader in insights and panel solutions, is redefining market research again with the launch of Toluna ...

Many reports have shown that Americans are pessimistic about the economy — and their place in it — despite indicators that ...

AI is reshaping daily life. Parents are automating tasks, shoppers are ditching stores and tech is no longer just for the elite.

Fuel: Despite being an oil-rich nation, Nigeria faces frequent fuel shortages, making it a top priority for consumers ...

Whether you’re running a business-to-consumer business, or simply looking to understand the psychology behind consumer ...

Price sensitivity research helps you answer these questions by testing different pricing options on your target audiences. By delving ...

Numerator, a data and tech company serving the market research space, has released its 2025 Visions Report, an annual perspective that provides forward-looking insight into US consumer trends for the ...

Understanding consumer behavior isn’t just about selling products—it’s about understanding how people think, feel and make decisions. Over time, marketers have discovered certain “laws” that influence ...

Promotional products were twice as present in shopping carts in 2024. Healthier choices: Nearly half of Bringo orders ...

A recent study reveals that 70 percent of consumers feel emotionally manipulated by AI, sparking debate on ethical ...