Vice President Kamala Harris’ campaign on Friday launched a new television ad seeking to tie former President Donald Trump to ...

Several Big Pharmas took home trophies at the annual Fierce Pharma Marketing Awards on Wednesday night. | Several Big Pharmas took home trophies at the annual Fierce Pharma Marketing Awards on ...

The Competition and Markets Authority (CMA) said it believed Google was using anti-competitive practices in open display ad tech through the preference of its own ad exchange, which could be harming ...

For example: For all adults aged 60 and older, the societal cost per QALY saved was $196,842 for GSK's Arexvy and $176,557 for Pfizer's Abrysvo. For adults aged 65 and older, the cost was lower at ...

Search Engine Land » PPC » Google Ads adds ‘Unintended Consequences’ to Insights Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am trained with Search ...

The antitrust regulators accuse Google of dominating the markets for the technology behind website ads by tying its tools for publishers and advertisers together, staking out a “privileged position as ...

AI tools boosted Headway's marketing, achieving 3.3 billion ad impressions in early 2024. Headway's AI-driven ads and features have significantly increased user engagement, the company said.

Our mission is to deliver unbiased, fact-based reporting that holds power to account and exposes the truth. Whether $5 or $50, every contribution counts. A political action committee run by former ...

A new ad from Vice President Harris’s campaign works to draw a stark contrast with former President Trump on the economy as part of a massive post-Labor Day advertising blitz. “We all know ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 12 min 52 sec ago By Ad Age and Creativity Staff - 1 hour 21 min ago By Brandon Doerrer - 2 hours 27 min ago By Brian Bonilla ...

Hope to see you there! Let’s get to this month’s product updates and how they’re empowering advertisers today: This month’s top story: Making audience ads even more relevant and efficient for ...

Former Maryland governor Larry Hogan is running a new ad describing himself as one of the few Republicans who “never caved” to Donald Trump and touting his record sending National Guard troops ...