Following the company’s earnings call this morning, and ahead of Toy Fair in New York this week, The Toy Book caught up with ...

Cookbook Media is joining forces with animation industry experts Todd Gallina and David Marshall to launch a new CGI-animated ...

Mattel and Paramount have entered into a global, multi-year licensing agreement that positions Mattel as a key partner for ...

Mattel is teaming up with graffiti artist André Saraiva for a new collection of Little People inspired by his characters.

BigMouth is joining forces with Universal to create a line of Shrek merch for the original movie's 25th anniversary and Shrek ...

Products arrive in stores globally April 25 and continue to storm Castle Greyskull through the rest of the year. The live-action Masters of the Universe film, from Amazon MGM Studios, and Mattel ...

Monogram International brings fandom favorite franchise to Toy Fair New York through its massive collectibles lineup.

Moose Toys builds its creator-led brand portfolio by entering a licensing partnership with digital creator Salish Matter.

The Noble Collection is taking its licensing to infinity and beyond with new games and accessories inspired by Disney’s beloved brands.

The Cuddle Tonies collection also includes Mickey and Minnie Mouse. Little ones can listen to Mickey and his friends embark ...

Hasbro enters into a new multi-year licensing partnership with Warner Bros. Discovery Global Consumer Products, naming the ...

Toysmith introduces a broad brand reset at Toy Fair New York, marking a new chapter for the 43-year-old toy company. The reintroduction reflects updated product development, design, packaging, ...