Michigan’s new star RB, Justice Haynes secures equity in Loom Juices, showing the future of athlete-brand partnerships in the ...

One of college football’s breakout stars in 2024, Ryan Williams emerged as one of the faces of the sport. That high profile ...

College Football Insider Names Big Ten Program as 'Powerful' as any in NIL Era originally appeared on Athlon Sports. As NIL ...

House Bill 126 widens existing NIL legislation so that athletes can be paid NIL compensation directly from their universities ...

Elijah Jeudy sat relaxed on a metal bench at his alma mater, Northeast High School, a few weeks ago, with his wife and son in ...

Amidst an ever-changing era of collegiate athletics, Texas Governor Greg Abbott signed a new law into action on Thursday.

Circle, the official NIL collective of the Louisville Cardinals, will transform into a marketing agency in anticipation of ...

The portion of the NIL era that seems to bother Tracy Lawrence the most is that there’s seemingly no rules or regulations to ...

Do stars still matter? Which states produce the most NFL Draft picks? How many first-round draft picks transferred while in ...

The House v. NCAA settlement has the state of college sports in a standstill as schools try to prepare for a murky future of paying players directly for NIL. Wi ...

College football is one of the most popular sports in America. Every Saturday families gather in front of their television ...

Here we are less than three months from kickoff of the college football season, and the sport and its leaders have no idea ...