Gen Alpha Is Not Gen-Z 2.0: What Brands Need To Understand Now

While Gen Alpha and Gen-Z share certain traits, that framing overlooks the distinct environment shaping Gen Alpha’s worldview ...
YourTango

10 Things Gen Z Does That Gen Alpha Finds Deeply Embarrassing For Them

We all thought we were the coolest kids on the block once upon a time, but in truth, every generation develops its own habits without realizing how quickly they’ll look outdated. What feels normal or ...
Fast Company

This one shift in Gen Alpha’s habits could reshape the entire snack industry

Have you noticed the junk-food aisle at your local grocery store is looking a little, well, funky lately? Blame the youngest generations of shoppers. One of the most consequential changes is that ...
Forbes

How Beauty Brands Are Marketing To Gen Alpha Consumers

Forbes contributors publish independent expert analyses and insights. Sarah Boyd writes about fashion, beauty and influencers. Beauty brands are constantly evolving to market to the next generation of ...
The Washington Post

Why Democrats are failing to reach young voters like me

Ethan Norton is a senior at Wesleyan University. Democrats talk endlessly of courting young voters, but are losing my generation because they miss the point entirely. They don’t just have a young ...

Gen Z and Gez Alpha made Crocs cool again, here’s how you can get your hands on what they’re wearing

Crocs have stayed firmly in rotation with Gen Z and Gen Alpha for one simple reason. They work for everyday life. Right now, ...
Business Wire

Ouster Launches Stereolabs ZED X Nano: A Wrist-Mount Stereo Camera Built for Robotic Manipulation and Physical AI

SAN FRANCISCO--(BUSINESS WIRE)--Ouster, Inc. (Nasdaq: OUST) (“Ouster” or the “Company”), a leader in sensing and perception for Physical AI, announced today the release of the Stereolabs ZED X Nano, a ...
AOL

Back to the future? Gen Alpha is going nuts for this $100 landline-inspired device

Gen Alpha has gone nuts for a cheap landline-inspired device that connects them with their friends. In a time when everyone is eyeing the latest $1,000 iPhone, a $100 colorful can-shaped phone for ...
YourTango

Gen Z & Alpha Could Never Handle These 11 Things That Were Part Of Millennials' Daily Lives

Millennials had internet at home like no other generation. It was slow and unsupervised, but they did the best with what they ...
American Rifleman

New for 2026: Ruger American Rifle Generation II Scout

** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. ** Ruger has introduced the newest ...
Wall Street Journal

Generation X Goes to the Moon

Speaking at WSJ Opinion Live in Washington, D.C., Free Expression columnist Meghan Cox Gurdon and editors Emma Camp and Mary Julia Koch discuss religion, patriotism and the advent of AI. Photo: WSJ ...
Android Police

I reviewed the Ray-Ban Meta (Gen 2) and they're so much fun you'll ignore the red flags

Andy is a seasoned technology journalist with more than 15 years experience in the mobile industry, writing for Digital Trends, Wired, and more. During that time he has reviewed hundreds of ...