Amazon Ads Is Helping Brands Reach Peak ‘Retail-tainment'
The head of fashion advertising talked about its viral and fully shoppable Victoria's Secret fashion show event and the tech ...
Warner Bros. Discovery’s Max Add-on Subscriptions Launched on Prime Video in Sweden, Netherlands
Amazon's Prime Video customers will be able to subscribe to watch the likes of 'The Penguin,' 'House of The Dragon,' 'The Last of Us,' and the upcoming 'Dune: Prophecy.' ...
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5 things Amazon’s Mass Effect series must do to be a success
A Mass Effect series is in the works at Amazon, so here are some key things the show has to do to be a great video game ...
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Max on Prime Video in Sweden, Netherlands
Warner Bros Discovery (WBD) and Prime Video have expanded their agreement to make Max, WBD’s streaming service, available as ...
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Arcane Season 2 smashes Netflix charts & becomes most popular show in over 60 countries
Arcane Season 2 has been an instant smash hit, with it being the most popular Netflix show in over 60 countries on day 1.
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How Connected TV is shaping the future of targeted advertising in India
The advertising landscape in India is experiencing a seismic shift with Connected TV (CTV) gaining significant momentum, ...