Puma has filed a notice of opposition over Sun Day Red's tiger logo, which it argues is too similar to its own.

Jon Rahm's Legion XIII and Cameron Smith's Ripper GC are among the teams who appear to have switched apparel brands during ...

While Tiger Woods' Sun Day Red golf label is nearly a year-old, it's logos may need to change if Puma has anything to say ...

In athletic apparel, logos are more than just decorations ... Although this version was criticised, the emblem represents high-quality sports clothing. Logos found in sportswear have contributed ...

Clothing companies are built on TikTok and Instagram. Here's how a classic Magazine Street clothier is competing with online ...

The NHL is proud of the work its teams devote to the communities they serve. From the special nights all 32 teams will be having all season long, to the frequent outreach beyond the rink, NHL.com will ...

Kristin Juszczyk has already outfitted Taylor Swift and Simone Biles in her viral custom puffers. Now, with her new label Off ...

Jarrett Stidham's wife, Kennedy Stidham, showed her support for Kyle Juszczyk's wife, Kristin's, new venture. The San Francisco 49ers fullback's wife is set to launch her sports apparel brand "Off ...

Introduction to Stüssy Clothing Stüssy is an important part of streetwear, blending casual style with a rich heritage. The brand was created early in the 1980s by Shawn Stüssy as a surf-inspired brand ...

Another prominent golf clothing brand appears to have linked up with multiple LIV Golf teams. On Monday it was revealed, possibly accidentally, that Greyson Clothiers will be sponsoring Ripper GC in ...

Rickie Fowler isn't changing sponsors any time soon. The popular PGA Tour professional officially extended his deal with Cobra Puma, so he will continue to use their equipment and apparel, both of ...

Frances Tiafoe makes a splash as Lululemon's newest global ambassador, while menswear brand Psycho Bunny just made a major tennis signing.