Streaming TV platform Roku has reached a major milestone: more than 90 million households now use Roku to stream their favourite shows and movies. This puts Roku in nearly half of all U.S. homes with high-speed internet,

Roku says it surpassed 90 million streaming TV households during the first full week of January, a preview into the company's Q4 and full year 2024 earnings report, which is expected later this month.

Roku, the pioneer of streaming on TV, passed 90 million streaming households in the first week of January, a milestone, it said, as streaming becomes the leading way to watch television. That’s up from 85.

Roku today annnounced what it terms “a significant milestone,” surpassing 90 million streaming households worldwide in the first week of January. Roku is the largest TV OS in North America and is in nearly half of all U.

The company is not revealing monthly active users for its Roku Channel streaming service, but Nielsen data has good news for it there, too. The continued dominance of Roku as a streaming device manufacturer is impressive.

Roku has reached more than 90 million streaming households as of the first week of January 2025. The streaming platform provided the update Tuesday, after saying in October that it no longer plans to give quarterly updates on its streaming household numbers and average revenue per user.