Sooners athletic director Joe Castiglione announced a new 'centralized effort' to maximize OU athletes' NIL potential with a 'trusted partner.' ...

The University of Oklahoma has unified its NIL efforts by merging 1Oklahoma under Sooner Sports Properties, creating a ...

Lincoln Riley would have to be spectacularly awful to get fired by USC in 2025. A mediocre season will keep him employed in 2026. We explain why ...