PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

To make your shopping just a little bit easier, we've rounded up the best gifts for women, including personalized gifts, ...

We bring you the latest fashion and womenswear Black Friday deals with our writers finding best offers for daily updates ...

Matalan’s new range aims to improve the ‘lived experience’ for menopausal consumers – but are pyjamas really the answer?

Caroline Baudino is the face behind Shop with Caroline, an Instagram account that's making waves among women over 50.

Dawn French starred in the latest Marks and Spencer holiday advert, where she swaps pyjamas for a sparkly dress perfect for the festive season - and shoppers are loving it ...

The "closet essential" criteria consists of something versatile, effortless, and easily repeatable — and these stylish basics ...

As a woman over 50 years ... it includes black cohosh, which may help with decreasing certain symptoms of menopause, including hot flashes, when taken as a supplement. This women’s multi is ...

"Though you could dress it down for work, SuitShop's Women's White Tuxedo is a showstopper ... See our full review of the Spanx Perfect Black Pant to see how it looks on different body types.

The fashion retailer has cut the price of the Kate Midi Shirt Dress in various designs, including the Red Polka wave and the French Navy, London Town style, by 50%, bringing the total down to a ...

Who wants their doctor listening to their heart while gazing at a red and black lace bra? Instead ... Choosing lingerie for women over 50 can be an intimidating and overwhelming process. Start the ...

Marks and Spencer customers are flocking to buy a £29.50 ... dress a subtle shine, making it suitable for festive gatherings, and the ribbed texture allows for casual wear. Pairing it with black ...