In a statement to PEOPLE, Cooper says he hopes to "restore the brand to its roots" David Becker/Getty Cooper Hefner is making ...

Cooper Hefner, son of Playboy editor-in-chief Hugh, placed a $100m offer to acquire his father's enterprise - 'part of my ...

In a statement to Fox News Digital, Cooper Hefner said he's looking to “restore" the legacy of the Playboy brand with a $100 ...

Cooper Hefner's $100M bid to reclaim Playboy aims to revive the brand’s legacy. With challenges tied to the brand’s cultural past, can he do it?

Cooper Hefner’s $100 million bid for Playboy received a complication Thursday, with owner PLBY Group saying that its board ...

The son of Playboy scion Hugh Hefner is offering an eye-popping sum of cash to purchase his late father’s business. People ...

Hugh Hefner, the founder of Playboy, passed away on Wednesday at the age of 91. His very unique life led him into NFL circles, and produced memories the football community will never forget.

Hugh Hefner was an American magazine publisher and reality TV star. He was best known as the founder and editor-in-chief of Playboy magazine. He also created, starred and executive produced the E!

Holly Madison and Bridget Marquardt spill the e-tea as they reflect on Hugh Hefner and their time as playmates. In ET's exclusive sneak peek of 'The Playboy Murders' season 2 finale, Bridget ...

Hugh Hefner's widow finally 'valued' in new love after 'emotionally abusive' marriage to Playboy boss ...