Smith Entertainment Group announced Wednesday that it will conduct another survey to determine the name and branding of its ...
The collaboration between Utah Hockey Club and WHITESPACE builds on a unique partnership between SEG and Shaun White’s ...
The franchise will use a final round of fan voting to decide among the Utah Mammoth, Utah Hockey Club and Utah Wasatch.
Yeti, long considered the favorite to become the Utah Hockey Club’s team name, is out. A copyright disagreement between the NHL club and the Yeti cooler company has resulted in the team deciding to ...
The next step to finding the Utah Hockey Club's permanent name will begin Wednesday night at the Delta Center, with a fan ...
The team filed trademark applications for the final six names — Utah Blizzard, Utah Mammoth, Utah Outlaws, Utah Hockey Club, ...
The program will highlight the work of talented, local artists from various backgrounds and communities across the Tampa Bay region ...
E agle-eyed Swifties have noticed a logo dupe from none other than the PWHL's Toronto Sceptres. The hockey team's logo bares ...
The USPTO cited "likelihood of confusion" with other registered logos ... was "deep in the design process" for next season's jerseys. There is still a chance the Utah Hockey Club could petition ...