Foot Locker’s loyalty program had low customer penetration. Today, 50% of the company's sales are from loyalty program ...

Martequity: The fundamentals of loyalty programs have remained the same since their origins in 1793, when merchants offered ...

GreenHonchos will help Blackberrys blend its offline presence with an online strategy- enhancing its website, refining ...

Sytner has created a ‘digital twin’ of its Maserati Ascot showroom as part of a new marketing strategy to boost leads and ...

SEO agency in Dubai, Rhillane has set out on a journey to put businesses squarely into the limelight in relation to their online growth. Having a goo ...

EngageLab, a global leader in customer engagement and marketing technology, proudly participated in The MarTech Summit Hong ...

Small businesses are the backbone of Africa’s economy, accounting for nearly 80% of jobs across the continent. Yet despite ...

Autotrader, a Cox Automotive brand, reports new findings from Perficient fueled by Clarivoy data on the limitations of ...

Do you know your Mozart from your Bach? This piece on orchestration won't help, though you should read it nonetheless.

Car shoppers expect dealers to provide a seamless digital buying experience like the ones they get from Amazon and Apple, ...

Zap's payment functionality is secured by TrueLayer, Europe’s Pay by Bank provider and DNA Payments, one of Europe’s independent players.

While global players like OpenAI and Google dominate headlines, India is quietly building its own arsenal of homegrown AI ...