Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous ... BYD ...

Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its ...

Audi, the renowned German car brand, has introduced a new electric vehicle (EV) brand in China, dropping its iconic four-ring logo and using only the name "AUDI" to appeal to younger buyers in the ...

AUDI, the child brand, is a joint venture between Audi and domestic powerhouse SAIC, led by Fermín Soneira, formerly Audi’s ...

To mark the launch of the AUDI brand and provide a taste of what's to come, Audi on Thursday rolled out the E concept, a ...

Waves of competitive electric cars from China are now reaching our shores, with BYD determined to make a huge splash ...

If you can remember watching any of the Euro 2024 football tournament you may remember the pitchside advertising hoardings were saturated with BYD logos ... of Chinese cars compared to European ...

Confused? So are we. It's like the marketing team just gave up.

Technical problems with braking systems and weak demand in China saw third quarter profits fall by 84% on the year to €476 ...

Honda said its profits slipped nearly 20% in the first half of the fiscal year from the same period the previous year, as ...

The Harmony Intelligent Mobility Alliance (HIMA) logo was displayed in Chinese at the Chengdu ... Silver October,” is traditionally the high season for car consumption in China. Passenger car sales ...