Tim Cook insists Apple Intelligence is convincing people to upgrade — even if the features are underwhelming so far.

Apple on Thursday disclosed its iPhone sales dipped slightly during the holiday-season quarter, signaling a sluggish start to the trendsetting company’s effort to catch up to the rest of Big Tech in ...

Apple beat Wall Street's earnings target for its fiscal first quarter while matching views on sales. Apple stock rose in ...

The tech giant’s sales of apps and services helped profit grow 7 percent from a year ago, even as the company contended with ...

In an unexpected collaboration, Apple has partnered with Elon Musk’s SpaceX and T-Mobile US to integrate support for the Starlink satellite network into its latest iPhone operating system. This ...

To give you a sense of the stock's value, CNBC calculated how much a $1,000 investment in Apple made one, five, 10 and 44 ...

Not unlike many other tech peers, Apple stock is trading at historically high valuations. Shares of Apple are trading at 31.4 ...

A quick blurb in a larger story about increased advertising spend from Amazon suggests Apple may have considered resuming ads on X, but recent controversial acts by Elon Musk may affect its decision.

Apple customers—old and new—are still using their iPhones, iPads and other devices. “We are also pleased that our installed ...

Apple reported soft sales of its flagship iPhone during the holiday quarter, but still topped Wall Street forecasts for ...

Open Settings: Tap on the Settings app on your home screen. Navigate to Accessibility: Scroll down and tap on Accessibility. Select Zoom: Under the Vision section, tap on Zoom. Turn Off Zoom: Toggle ...

Apple has been “secretly working” with SpaceX and the result is that the latest iOS software update means iPhones can access ...