ITV Creative’s director, Niki Garner, was “geeky” about advertising from a young age. “I can remember in my childhood ...

What happens when creatives stop fearing data and start using it? In conversation with The Drum at Cannes, Adverity and ...

With VC funding down, B2B companies might have to bootstrap funding. Jenny Sagstrom at Sköna explains why this is all the ...

After revoking a Grand Prix over AI-manipulated footage, the festival unveils new disclosure requirements and enforcement ...

Ribena’s latest campaign, ‘There’s No Taste Like Home,’ plays on nostalgia, depicting how, for many people, the soft drink is ...

Agencies big and small are rapidly adopting AI. But unless they radically rethink the FTE commercial model, they risk putting ...

The brand secured an actual county board vote in Arizona Township, Nebraska, turning a tongue-in-cheek stunt into an official ...

Republica Havas CEO Jorge Plasencia urges brands to ditch surface-level tactics and embrace cultural authenticity, as he ...

Wherever It Takes You’ spot by LePub revisits the moment two years ago when Dutch footballer met her partner on the dating ...

Is creativity still the beating heart of programmatic advertising - or just a bolt-on afterthought? In this episode, we head ...

Feel the Lovehoney’ marks Leith’s first work for the sex toy company since winning the account last year. The Drum caught up with the brand and the agency to hear how they navigated advertising ...

The actor teams up with Maximum Effort for social-first ad that reunites Gossip Girl’s Serena and Dorota while targeting the ...