The beverage industry is rapidly evolving with trends focusing on health and wellness, driven by innovations like GLP-1 drugs ...

Odyssey Functional Energy, launched in January 2022, offers energy drinks that combine natural caffeine from green tea with ...

Prospecto, an AI-focused start-up from Brescia, is revolutionising vineyard management with its AI-powered vision systems ...

The beverage industry is seeing significant innovation with trends like sugar reduction and functional drinks.

Anheuser-Busch's Cutwater brand is challenging perceptions of ready-to-drink (RTD) cocktails with their Halloween campaign, ...

Beverage brands are capitalizing on Halloween with limited-edition drinks featuring seasonal flavors and spooky packaging to ...

Beverage innovation is essential for driving growth, meeting evolving consumer preferences, and addressing global challenges. As health consciousness rises, consumers seek drinks with functional ...

Beverage gurus are looking to be ahead on the next big thing as they explore niche categories and push beverage boundaries. No one, however, wants to sacrifice flavor as they explore new ideas. So how ...

Freaky flavors and glow-in-the-dark packaging are just some of the ways beverage brands use Halloween to bring fun and excitement to the category ...

Danone is struggling to meet demand for high-protein yogurt while coffee creamers continue to be a drag on performance in North America ...