The campaign objective for Sting Power Pacq Energy Drink was simple: to topple Cobra Gold, then the top Philippine energy drink, from top-of-mind awareness within a six-week campaign period (22 March ...

Sting, a an energy drink brand, launched a campaign in Egypt to increase sales by 20% year on year, and achieve 40% of the energy drink market share. In 2014, PepsiCo launched Sting with the sole ...