Rocket CRM has introduced a new series of platform enhancements focused on strengthening customer relationship management ...

Thinking about launching a social media marketing campaign? Before you spend your time and money, it’s important to ...

Ten-figure acquisitions, new agency experiments and organizational changes are underway, but the real key may be ...

Overview: AR marketing creates immersive, interactive experiences that increase user engagement.Social platforms like ...

Social media marketing can be cost-effective when you pick platforms suited to your business and consistently deliver messages that engage your target audience.

Learn why brands are turning to email marketing for ROI, ownership, and stability as social media platforms grow increasingly ...

Most businesses venture into social media expecting to see a big return on investment. The hope is that new customers Image via CrunchBase will come in droves, and that the benefits and revenue ...

Listening tools can help companies determine social media ROI in terms of real financial impact. But this only works if consumer sentiment is part of a more holistic marketing mix model.

Social media marketing offers brands a huge opportunity to engage with their customers in the channels of their choice.

Wondering where to put your time & efforts? Find out if email marketing or social media is better for your specific business needs now.

Social media marketing is a strategy employed by many companies. One of the biggest complaints I hear from businesses is that they're not having much success on social media. The thing is that ...