Ogilvy is known for creating some of the best print advertisements around the world. This is just another example of its brilliant work. Created for Fevikwik Instant Adhesive, it's one of a three-part ...

5 Examples of Print Advertising and Digital Marketing Integration Done Right Let’s take a look at five notable integrated marketing campaigns that gave their advertisers a significant bang for ...

Print advertising is far from dead. Website, search engine and social media marketing are a common part of most marketing campaigns. But the business world hasn't completely shunned print ...

Advantages of Print Advertising Ask anyone who works in print advertising, and they'll tell you the advantages are numerous – and they're usually right.

In the age of LED and plasma screens at least one grass-roots design business will never go out of style … or need: the common window sign. Once a major source of income for print shops, these ...

In the latest example of finding media innovation where you'd least expect it, CBS is embedding a video player in a print ad in Entertainment Weekly that will serve up a buffet of its fall TV lineup.

What’s the return? Print ads in top-tier business pubs like Bloomberg BusinessWeek can run anywhere from $25,000 to $60,000 for a full page ad. What is the ROI on the ones from those I pointed out?