with a specific focus on improving the playing experience for girls of all ages and skill levels. And existing programs, including the Nike Elite Youth Basketball League (EYBL), Jr. NBA ...

The 5-foot-9 point guard from Monterey High School played a pivotal role for her team, CyFair, during the Nike Girls EYBL 2024. The Texas native’s confidence and focus on winning make her a ...

Georgia Stars and Team Why Not? square off on Day 1 of Nike EYBL Memphis. Team Thad and Beal Elite face off on Day 1 of Nike EYBL Memphis.

Go inside Nike's Coach The Dream summit in Tokyo to learn how the brand, with athletes like Naomi Osaka and Missy Franklin ...

In a world where only one in five kids get the physical activity they need to thrive, girls in Japan face an even steeper ...

The new deal features a bigger emphasis on youth programs and a global expansion of the game. The National Basketball ...

But the 5-foot-8 guard is generating a lot of interest. Holguin, who plays for Team Why Not on the Nike Girls EYBL circuit, already has six scholarship offers on the table, including one from ...

The Coach the Dream summits mirror Nike's work with more than 100 global organizations to give kids the opportunity to access ...

Nike has been the NBA’s global merchandise partner since the start of the 2017-18 season, after they struck a deal in 2015 to ...

Naomi Osaka’s Play Academy has joined forces with Nike to promote sports access for girls in Japan. The partnership, which ...

Under Armour Inc. Cl C-1.35% $3.68B Under Armour Inc. Cl A-1.24% $3.68B ...