Google is expanding ads in AI Overviews from mobile to desktop and testing ads in AI Mode. It's also adding other AI-powered ad tools, designed to help automate ad creation and buying.

Google has detailed its plans to bring ads to AI Mode, the company's AI-powered experience in Google Search.

As the use of voice assistants such as Siri, Alexa and Google Assistant grows, businesses must rethink their pay-per-click strategies. If you aren't optimizing your PPC ads for voice search, you ...

Google's expansion of Search and Shopping ads will open new opportunities for businesses to reach users during early, discovery moments.

Spending on AI-powered search advertising is poised to surge to nearly $26 billion by 2029 from just over $1 billion this year in the U.S., driven by rapid adoption of the technology and more ...