SANTA MONICA, Calif.-- (BUSINESS WIRE)--Entravision (NYSE: EVC) announced today that it has completed the acquisition of BCNMonetize, a leading global mobile app marketing solutions company ...

Mobile app marketing platform Trademob GmbH has raised $15 million to expand beyond its Berlin headquarters and bolster its technology for developers.

A mobile app marketing agency is a company that specializes in helping clients formulate marketing campaigns, determine their target audience, and to promote apps as efficiently as possible.

T-Mobile refreshes ad business with new name and app-based insights Advertisers can target groups of consumers based on how they use apps, including mobile browsers.

Many business owners are not aware of how diverse and flexible mobile marketing is.

By embracing leading trends like mobile app marketing, location-based marketing and mobile commerce, you can deploy higher-performing campaigns and create a more enjoyable mobile user experience.

Mobile app marketing company AppLovin Corp. on Tuesday made a $17.54 billion all-stock offer to buy online gaming development business Unity Software Inc. Palo Alto-based AppLovin said the deal ...

Retargeting is now a critical component of any mobile marketing strategy to prevent churn, activate new users and upsell your current users.