Coors Light announced its Super Bowl campaign on Monday, titled "Case of the Mondays" and sloths — as in the adorable, ...

Miller Family of Brands Global VP Sofia Colucci and Coors Family of Brands Global VP Marcelo Pascoa talk about the partnership between Molson Cooks and DraftKings for the Super Bowl. DAVE BRIGGS ...

"At Coors Light, we've always believed in delivering refreshment and chill to our fans in unexpected ways," said Marcelo Pascoa, vice president of marketing at Coors Light, via statement.

Marcelo Pascoa, vice-president of marketing at Coors Light, reveals why, with Mischief, he kicked off the brand’s biggest campaign of the year with an embarrassing typo. It was no accident, and ...