And while the nods to ‘90s nostalgia are strong, shoppers are quick to point out that this affordable lip liner holds its own ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

TikToker and makeup expert Brittany Cale revealed that a color typically used on Emma Caulfield on the set of Buffy the Vampire Slayer: Mac’s See Sheer. Described as a “grapefruit pink,” See Sheer is ...

Luar has recently announced a collaboration with MAC Cosmetics to launch a reimagined version of their popular product, the Ana Artistry bag. The popular apparel brand has never shied away from ...

Mac Cosmetics is differentiating its new application from other makeup brands’ mobile offerings by opting to hone in on rewarding existing loyalty members with tiered benefits, personalized ...

MAC’s Lipglass Air is like the lighter ... the formula is more hydrating and glossy and offers a more modern lip look. As a makeup minimalist, I love when my products do the most, so I ...

As beauty continues to evolve, we're shifting our focus from past makeup trends to what lies ahead. This spring, the Y3K trend - named after the year 3000 -has emerged as the next big thing in makeup.