KPIs are not ROI, and in search and digital marketing, we need to bridge the gap between our KPIs and business outcomes.

Here are some essential KPIs to share with your board, along with some tips on how to present the data. Sales velocity begins with the number and quality of leads that marketing sources ... Consider ...

Identifying important KPIs should start with some level of measurement planning; for that, you need to know your marketing and business goals and make sure your email marketing goals align with them.

After acquiring the companies ‘Agriferr’ and ‘Arma’, which specialize in the production of biogas, biomethane and bio ...