Tracking TV advertising in real-time, iSpot.tv uses screen-level behavioral data from Inscape for brands, networks and media agencies. Smart TV data for iSpot.tv goes into three of its core products.

TV advertising measurement company iSpot.tv acquired 605, a media and entertainment data and analytics firm founded by AMC Networks CEO Kristin Dolan.

iSpot tech chief Anthony Skinner speaks about the Seattle-area company's television advertising analytics at a recent NBCUniversal developer conference.

In this week’s edition of the Variety Movie Commercial Tracker, powered by the TV advertising attention analytics company iSpot.tv, Universal Studios claims the top spot in spending for “The ...

ISpot.tv Inc., a company that aims to help advertisers verify the reach and impact of their TV and streaming-video ads, has received a $325 million investment from Goldman Sachs Asset Management ...