In a statement to PEOPLE, Cooper says he hopes to "restore the brand to its roots" David Becker/Getty Cooper Hefner is making ...

Hugh Hefner‘s son, Cooper Hefner, is seeking ownership of his late father’s iconic brand, Playboy, with a $100 million cash ...

Cooper Hefner’s $100 million bid for Playboy received a complication Thursday, with owner PLBY Group saying that its board ...

Hugh Hefner's 33-year-old son said the brand has "been managed to a state of potentially nonexistence" The post Playboy Rejects Cooper Hefner’s $100 Million Offer to Buy Company, Says It ...

Hugh Hefner was an American magazine publisher and reality TV star. He was best known as the founder and editor-in-chief of Playboy magazine. He also created, starred and executive produced the E!

Hugh Hefner, the founder of Playboy, passed away on Wednesday at the age of 91. His very unique life led him into NFL circles, and produced memories the football community will never forget.

Cooper Hefner, the youngest son of the Playboy founder, submitted an offer with an investor group.

Auburn football earned its first SEC win of the season on Saturday, which put a pep in its head coach's steps Monday morning when he addressed the media.

Holly Madison and Bridget Marquardt spill the e-tea as they reflect on Hugh Hefner and their time as playmates. In ET's exclusive sneak peek of 'The Playboy Murders' season 2 finale, Bridget ...

Hugh Hefner's widow finally 'valued' in new love after 'emotionally abusive' marriage to Playboy boss ...