As a veteran beauty editor and self-proclaimed product fanatic ... $23 Buy Now I’m calling it: Huda Beauty 1 Coat Wow was my favorite mascara of 2023. Now finished with tube number two and ...

Huda Beauty, a makeup brand founded by United States-based makeup artist Huda Kattan, unveiled a new cosmetic line inspired by ube (purple yam), a staple root crop in the Philippines.

Huda Beauty's Easy Bake Loose Powder has amassed a cult following since its launch in 2018, but Ube Birthday Cake is by far ...

Makeup artists have been a mainstay on social media for years, and now it's time to see who is the most successful in terms ...

When Huda Beauty creates a new collection of products, the whole beauty world stands up to listen. And as such, when the queen of cosmetics announced a trio of products inspired by a purple ...

Huda Kattan is a globally acclaimed beauty mogul, entrepreneur, and makeup artist, best known as the founder of Huda Beauty, one of the world's most influential and successful beauty brands.

Aniyah Morinia, fashion and beauty editor "Though I always opt for tinted moisturizer as my base, I was excited to give this hyped-up Huda launch a try. It has a natural finish but leans a bit ...