Global advertising revenues will be up 9.5 percent this year to top $1 trillion for the first time, according to GroupM’s End-of-Year Global Advertising Forecast, with a 7.7 percent increase ...
NO-HEADQUARTERS/REDWOOD CITY, Calif., Dec. 12, 2024 (GLOBE NEWSWIRE) -- GroupM, WPP's media investment group, and PubMatic, an independent technology company delivering digital advertising's supply ...
Global forecasts for key ad spending measures exceeded expectations from GroupM, WPP’s media investment firm, according to an end-of-year forecast report released by the firm today. The report ...
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