‘Is it in you?’ Gatorade recharges iconic ad campaign for new generation of athletes
Gatorade is courting nostalgia and hoping to ... Jordan himself narrates a new 60-second spot called “IT Hasn’t Changed.” The ...
Business Insider India6y
Kobe Bryant directed and wrote an ad campaign for a sports drink backed by some of the biggest names in sports and it takes a big shot at Gatorade
The ads take a take a direct shot at Gatorade and feature other star athletes who are also investors in the brand, including James Harden and Kristaps Porzingis. It's just the lastest creative ...