No one got just how powerful it was that Facebook recently said it would allow ad targeting to lists of email addresses. Today it became clear as Facebook ad chief David Fischer formally launched ...

That means participating alongside the 300 million people on Facebook worldwide, and the 45 million on Twitter, and recognizing these sites as important sources of information. Facebook, Twitter, and ...

So which is it — Facebook’s internal CRM or Sales Cloud? Both, basically. Facebook has no plans to stop using Salesforce at this time, a Facebook spokeswoman told VentureBeat in an email.

Facebook has reached an agreement to acquire the customer service-focused CRM company Kustomer which enables businesses to manage customer conversations across multiple services using one dashboard.

The U.K.’s competition watchdog has cleared Facebook’s acquisition of Kustomer, a maker of CRM tools. The purchase was announced last November — with a price tag we reported as $1 billion ...

LINK Development will market Facebook CRM through its offices across the Middle East, North Africa and Europe. For all the latest business news from the UAE and Gulf countries, follow us on Twitter ...

Merkle bills itself as a CRM agency, so the company knows a thing or two about database matching online. Paul Steketee, head of paid social and emerging media, said match rates on Facebook are three ...

According to Jim, when it comes to SFDC and Facebook, CRM actually stands for Child Relationship Management. This realization comes as a relief to me personally and professionally.

Secondly, ascertain that your CRM system provider is building the proper connectors to enable these systems to connect this will help with next step of mapping social data with existing CRM records.

Marketers can now target advertising on Pinterest using their CRM lists or mobile ad IDs, and expand those campaigns through lookalike targeting. The product update gives marketers a way to reach ...