Your competitors' social advertising strategies provide insight for your own campaigns. Here's how to use Facebook Ads Library to get a leg up.

The Facebook ad library gives a window into the sort of people an ad targets, and who’s behind it. This photo shows a search for political ads that were on Facebook displayed on a computer ...

Are you making the best possible use of the Facebook Ad Library to maximize your campaign performance? Here are some tips to help out.

The Library will include all active U.S. ads running on Facebook and Instagram—not just politics or issue ads—following criticism over the limits of its Ad Archive.

Now you can search Facebook for how much Trump has spent on ads in the past year, which Pages’ ads reference immigration or what a Page’s previous names were. It’s all part of Facebook’s ...

Ads appear in the Library within 24 hours of publication, and anyone can search them even if not Facebook members.

Ad Library allows anyone to search and view any ads currently running on the site, including Instagram Ads, whether they have a Facebook or Instagram profile or not.

The social network’s new ad library is so flawed, researchers say, that it is effectively useless as a way to track political messaging.