Ford is planning a new EV reveal on August 11, and based on words from company CEO Jim Farley, we could be in for a monumental moment. During Ford’s second-quarter earnings call, Farley announced that the company would reveal its long-awaited cheap EV ...

Ford's Model T was one of the primary catalysts that sparked the automotive industry — and the automaker's current CEO, Jim Farley, seems to be hoping to channel some of that energy 100 years later, as Farley says the Blue Oval's next electric vehicle ...

A fresh trademark filing and Ford’s “Model T moment” tease point to the return of a cult classic car-pickup hybrid. This time built for the electric era. Reading time 3 minutes Ford is promising a revolution. The company plans to make a big ...

Ford Motor Co. CEO Jim Farley announces a new electric vehicle platform and assembly system at the Louisville Assembly Plant on August 11. Less than two weeks after announcing its electric vehicle unit lost $1.3 billion during the second quarter and ...

Ford Motor Company is on the brink of a transformative era, reminiscent of the impact the Model T had on the automotive industry. The company is embarking on a bold strategy to democratize electric vehicles (EVs), making them affordable for the average ...

The Blue Oval will reveal a new EV and strategy on August 11, which is aimed at competing against China’s best. During Ford’s second-quarter earnings call with investors on the evening of July 30, Ford CEO Jim Farley revealed that the automaker is set ...

TO CRACK DOWN ON CRIME. FORD MAKES A MASSIVE COMMITMENT TO LOUISVILLE. WE BREAK DOWN THE $2 BILLION INVESTMENT, THE MASSIVE INVESTMENT IN THE LOUISVILLE ASSEMBLY PLANT IS PART OF WHAT FORD CALLS A RADICAL PLAN TO PRODUCE A NEW ELECTRIC VEHICLE. MADISON ...

Ford announced a new EV manufacturing process and platform aimed at producing more affordable electric vehicles. Ford's new "assembly tree" process is expected to increase efficiency and reduce costs, but analysts remain cautious, citing execution and ...