Knowledge graphs can ground large language models ... Doing it might be a natural course in your digital marketing journey, especially in the age of generative AI. It could also be a way to ...

customer-focused digital marketing strategies. “Entity-Oriented Search” by Krisztian Balog is a deep dive into modern search engine tech. It focuses on entities, knowledge graphs, and semantic ...

Whether it’s cookies or any other popular identifier, placing all your bets on a single option is a risky gamble that brands ...

The way direct mail combines digital with, well, mail can look like the way CTV combines digital with, yes, TV. And the ROI ...

Learn how the right data partnerships can enhance retail media networks, providing the data integration and expertise needed ...

The term “data clean room” has gotten co-opted. Plus, a useful one-pager on the new baseline standards for DTC marketing.

This AI-driven upgrade is part of Google’s broader push to leverage its advanced Gemini models and Shopping Graph ... career started with delivering digital marketing campaigns (mostly but ...

The idea of a larger plan can be reassuring, offering comfort in life’s unexpected challenges. Sharma suggests that people ...

it is NCMx's digital offering that enables advertisers to retarget elusive movie-going audiences at the national, regional, ...

NICE CXone’s contact center software offers strong flexibility in features and channels. Choose from digital-only, voice-only ...

A throwback publication courts cinephiles with stories featuring Ari Aster, Maggie Cheung, Daniel Clowes, Clint Eastwood and ...

In a report released yesterday, Mark Kelley from Stifel Nicolaus maintained a Buy rating on Criteo SA (CRTO – Research Report), with a ...