Back before streaming services and nearly a thousand channels to choose from, cable TV was a much more restrained experience. A modder named Shane Mason was so nostalgic for '90s cable TV that he took ...

The amount of commercial time on cable TV keeps increasing as networks try to make up for shrinking audiences by stuffing more ads into every hour.

TV networks hope to replace some traditional TV ads with new commercial formats, a potentially radical change to the economy of the medium ...

David Gewirtz takes issue with the live TV services recently spotlighted by our own SJVN. Gewirtz contends that it's much more pleasant to go commercial-free and on-demand. Do you agree?

The emergence of Netflix and other streaming services that offer subscribers a commercial-free TV viewing experience means a generation could grow up without ever knowing the meaning of the phrase ...

Fox and NBC plan to reduce the amount of commercial time in their shows starting next fall, and other networks likely will follow suit in an effort to retain viewers amid streaming entertainment ...

Many top cable networks are jamming more ads into programming to prop up revenue despite falling ad prices. In some cases they are speeding up the shows to make more room for commercials.

Effective Advertising: Cable vs. Broadcast. Small businesses often decide to build their brand recognition and advertise their products and services on television. Broadcast television offers the ...